A Digital Doctor in Your Pocket

Sharecare is an interactive, question-and-answer platform that allows industry experts to answer medical questions. Today, it released AskMD, a highly personalized app that “narrows down your possible health conditions to the best possible matches for you.” Once it flags down a probable cause, it helps you “find a physician” based on your location and health insurance provider. 

HOW analysis:

The internet and technology has broken open the gates of knowledge. Apps like Sharecare democratize medical knowledge. This app takes the power of knowledge from traditional gatekeepers, who are, in this case, doctors and medical professionals, and distributes it to anyone who has an iPhone. It demonstrates a trend towards power shifting towards the everyday individual.

But what are the implications of this power shift? Read our analysis here.

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